Best time to post on LinkedIn
What four studies say, and the weekday afternoons they lean to.
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The short answer
LinkedIn’s best times cluster on Tuesday to Thursday afternoons: Tuesday at 4 p.m., Wednesday at 3 p.m. and Thursday at 2 p.m. are each named by two of the three studies that publish local times. Sprout Social puts Tuesday 11 a.m. to 5 p.m. first, Buffer names Wednesday at 4 p.m., and Hootsuite stands apart with early mornings.
Updated
LinkedIn, hour by hour
Where 2 of 3 studies agree on LinkedIn
- Tuesday 4 p.m.–5 p.m.
- Wednesday 3 p.m.–4 p.m.
- Thursday 2 p.m.–3 p.m.
- Sunday 6 a.m.–7 a.m.
Each cell counts how many of the three local-time studies name that hour. SocialPilot publishes Eastern Time, so it is listed below but not counted in the grid.
Use it on your account
- 01
Start midweek, mid-afternoon
Tuesday to Thursday between 2 and 4 p.m. in your audience’s time zone.
- 02
Match your buyers’ workday
LinkedIn is read at work. If your buyers are in another time zone, post on theirs.
- 03
Hold the times for four weeks
Then compare impressions and comments per slot in LinkedIn analytics.
- 04
Try one early slot
Hootsuite’s early-morning finding is worth one test if your audience starts work early.
What each study says
Each study’s own LinkedIn page, read on 1 October 2026. Percify is not affiliated with any of them.
- Best time, as published
- 3–8 p.m. on weekdays; Wednesday at 4 p.m. is the strongest slot
- Time zone
- Normalized by local time zone
- Data
- Over 4.8 million posts
- Best time, as published
- Early morning, 4–6 a.m., on Tuesdays and Wednesdays
- Time zone
- Localized across 118 countries
- Data
- Over 1 million social posts
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Your questions, answered
Short answers to what people ask next.
Tuesday to Thursday afternoons: Tuesday at 4 p.m., Wednesday at 3 p.m. and Thursday at 2 p.m. are each named by two of the three local-time studies, in your audience’s local time.
Tuesday, Wednesday and Thursday. Sprout Social and SocialPilot both name those three days; Buffer’s strongest slot is Wednesday.
The studies mostly favour weekdays. Sprout Social names no weekend hours; Buffer and Hootsuite each list a few Sunday hours, so a weekend slot is worth one test.
Your audience’s. Three of the four studies give local times; SocialPilot gives Eastern Time, so shift its hours if your audience is elsewhere.
Yes. Percify schedules your approved posts to LinkedIn and up to 9 other platforms at the times you choose. Posting accounts come with Scale (3) and Ultra (10), or $5 a month each on any plan.